2010年单证英语辅导:外贸函电书写原则单证员考试

文章作者 100test 发表时间 2011:03:01 03:51:19
来源 100Test.Com百考试题网


外贸函电书写基本原则

  一、Courtesy 礼貌
  语言要有礼且谦虚,及时地回信也是礼貌的表现。
  例如:
  We have received with many thanks your letter of 20 May, and we take the pleasure of sending you our latest catalog. We wish to draw your attention to a special offer which we have made in it.
  You will be particularly interested in a special offer on page 5 of the latest catalog enclosed, which you requested in your letter of 20 May.
  二、Consideration 体谅
  写信时要处处从对方的角度去考虑有什么需求,而不是从自身出发,语气上更尊重对方。
  例如:
  “You earn 2 percent discount when you pay cash. We will send you the brochure next month. ”就比 “We allow 2 percent discount for cash payment. We wont be able to send you the brochure this month.” 要好。
  三、Completeness 完整
  一封商业信函应概况了各项必需的事项,如邀请信应说明时间、地点等,确忌寄出含糊不清的信件。
  四、Clarity 清楚
  意思表达明确,要注意:
  (一)避免用词错误:
  例如:As to the steamers sailing from Hong Kong to San Francisco, we have bimonthly direct services.
  此处bimonthly有歧义:可以是twice a month 或者once two month.故读信者就迷惑了,可以改写为:
  1.We have two direct sailings every month from Hong Kong to San Francisco.
  2.We have semimonthly direct sailing from Hong Kong to San Francisco.
  3.We have a direct sailing from Hong Kong to San Francisco.
  (二)注意词语所放的位置:
  例如:
  1. We shall be able to supply 10 cases of the item only.
  2. We shall be able to supply 10 cases only of the item.
  前者则有两种商品以上的含义。
  (三)注意句子的结构:
  例如:
  1.We sent you 5 samples yesterday of the goods which you requested in your letter of May 20 by air.
  2.We sent you, by air, 5 samples of the goods which you requested in your letter of May 20.
  五、Conciseness 简洁
  (一)避免废话连篇:
  例如:
  1.We wish to acknowledge receipt of your letter...可改为:We appreciate your letter...
  2.Enclosed herewith please find two copies of...可改为: We enclose two copies of...
  (二)避免不必要的重复:
  (三)短句、单词的运用:
  Enclosed herewith-----


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